ASP - America's Swimming Pool

$AASSF500 #160

CategoryMaintenance

SubcategoryPool Maintenance

Locations410

Franchisee Count131

Franchise Fee$40,000

Item 7 Low$88,695

Item 7 Midpoint$150,933

Item 7 High$213,171

Royalty Fees7% of first $100,000 in Gross Revenue; 6% of Gross Revenue from $100,001 to $250,000; 5% of Gross Revenue over $250,000

Ad / Brand Fund5%

Sold Not Open11

ParentASP Franchising SPE LLC

PE / InvestorApax Partners, LLP

Founded2006

Completeness34/34 (100%)

Years in Business19

Began Franchising2006

HQColumbia, MD

Executives17

LinksWeb LinkedIn

Main Phone(410) 740-1900

Emailsales@ASPpoolco.com

FDD IssuedApril 24, 2026

Last UpdatedAug 24, 2026

FDDs2026 · 2025 · 2023 · 2022 🔒

Franchisor

ASP - America's Swimming Pool Company offers franchises for the establishment and operation of swimming pool cleaning, maintenance, and renovation services, as well as other services and products related to the swimming pool industry, including pool construction and retail operations.

ASP Franchising SPE LLC is a Delaware limited liability company, wholly owned by AB Assetco LLC, which is a subsidiary of Authority Brands, Inc. Key executives include CEO Jason Caiafa and CFO Josh Greear.

Read ASP - America's Swimming Pool’s complete April 24, 2026 Franchise Disclosure Document — plus 3 prior years on file. Founder level — $19/mo — also unlocks Item 19 revenue, financial strength and unit trajectory across all 3,860 brands on FranDeals.