Ellie Mental Health

$EMHLF500 #342
CategoryHealth & Wellness
SubcategoryMental Health Services
ParentPrinceton Equity Group, LLC
Founded2015
Completeness34/34 (100%)
Years in Business10
Began FranchisingJune 2021
HQMendota Heights, MN
Executives8
Main Phone651-313-8080
FDD IssuedApril 30, 2026
Last UpdatedMay 20, 2026
FDDs2026 · 2025 · 2022 🔒
Franchisor

Ellie Mental Health offers franchises for the establishment and operation of outpatient counseling and therapy clinics providing counseling, medication management, and therapeutic products and services by Licensed Providers to individuals, couples, families, and groups.

Ellie Fam LLC is a Minnesota limited liability company formed in 2019, with key executives including CEO Michael DiMarco and COO Emily Undajon. The company operates under the brand Ellie Mental Health and began franchising in June 2021.

Ellie Mental Health offers franchises for the establishment and operation of outpatient counseling and therapy clinics providing counseling, medication management, and therapeutic products and services by Licensed Providers to individuals, couples, families, and groups.

Founder Level · $19/mo

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Inside the full scorecard
FranDeals Score
34-box data-completeness and quality rating
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Franchisee Health Score
Operator-side financial health signal
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Fees & Investment
Franchise fee, royalty, total startup cost (Items 5–7)
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Financial Strength & Stability
Current ratio, debt/equity, ROE, margins (Item 21)
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Item 19 — Financial Performance
Average unit revenue, revenue spread, payback
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Unit Count & Growth
Systemwide units and multi-year growth (Item 20)
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Outlet Trajectory
Openings, closures, survival & turnover rates
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Executive Team
Officers and directors (Item 2)
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Franchisee Roster
Current and former franchisee operators
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Litigation & Disclosures
Item 3 legal matters, Item 4 bankruptcy
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News & Peer Comparison
Recent signals and category benchmarks
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