Luv 2 Play
$LPVLF500 #501CategoryChildren's Businesses
SubcategoryChildren's Enrichment Programs: Miscellaneous
Locations—
Franchisee Count1
Franchise Fee$30,000
Item 7 Low$556,950
Item 7 Midpoint$1,185,600
Item 7 High$1,814,250
Royalty Fees6% of Gross Revenues
Ad / Brand Fund5%
Sold Not Open45
Founded2013
Completeness30/34 (88%)
Years in Business12
Began FranchisingOctober 2014
HQSurprise, AZ
Executives5
LinksWeb
Main Phone(855) PLAY-002
Emailinfo@luv2play.com
FDD IssuedNovember 15, 2018
Last UpdatedAug 15, 2026
FDD2018 🔒
Franchisor
Luv 2 Play offers franchises for the operation of children's indoor play centers featuring unique playground equipment and a café.
Luv 2 Play is owned by Universal Entertainment Group, LLC, formed in 2014. Key executives include President Julie Caricato and COO Mitchell Gold. The company operates with several affiliates, including Indoor Playgrounds International.
Luv 2 Play offers franchises for the operation of children's indoor play centers featuring unique playground equipment and a café.
Read Luv 2 Play’s complete November 15, 2018 Franchise Disclosure Document. Founder level — $19/mo — also unlocks Item 19 revenue, financial strength and unit trajectory across all 3,860 brands on FranDeals.
Get the FDDSimilar Brands
Drama Kids
#472$44K–$55K
Unit Traj.
-3.6%
Rev Spread
242.5×
Payback
~9.2 yr
Net Growth
−16.7%
Survival
83.3%
Turnover
4.8%
Saturation
0.2 / M
Litig/100
0.00
Royalty+Ad
8% + 1%
4yr Units
−8
Rev/Invest
0.97×
Acting A Part
$40K–$73K
Unit Traj.
—
Rev Spread
—
Payback
—
Net Growth
—
Survival
—
Turnover
—
Saturation
—
Litig/100
—
Royalty+Ad
5% + 2%
4yr Units
—
Rev/Invest
—
Bella Ballerina
$116K–$196K
Unit Traj.
+32.6%
Rev Spread
4.6×
Payback
~5.2 yr
Net Growth
+27.3%
Survival
100.0%
Turnover
0.0%
Saturation
0.2 / M
Litig/100
9.09
Royalty+Ad
$0 per month for months 1 to 2; $495 per month for months 3 to 6; $740 per month for months 7 to 12; and $989 per month for month 13 and each month thereafter + 4%
4yr Units
+8
Rev/Invest
1.44×
Best In Class Education Center
$85K–$256K
Unit Traj.
-9.4%
Rev Spread
11.2×
Payback
~5.4 yr
Net Growth
+0.0%
Survival
97.2%
Turnover
2.8%
Saturation
0.3 / M
Litig/100
0.00
Royalty+Ad
12% + 4%
4yr Units
−14
Rev/Invest
0.93×
Body & Brain
$53K–$116K
Unit Traj.
—
Rev Spread
—
Payback
—
Net Growth
−5.0%
Survival
90.0%
Turnover
0.0%
Saturation
0.1 / M
Litig/100
0.00
Royalty+Ad
10% + 0.5%
4yr Units
−13
Rev/Invest
—
Brain Balance Centers
$222K–$504K
Unit Traj.
-0.5%
Rev Spread
22.7×
Payback
~4.2 yr
Net Growth
−6.2%
Survival
87.7%
Turnover
7.7%
Saturation
0.3 / M
Litig/100
0.00
Royalty+Ad
8% + 11%
4yr Units
−1
Rev/Invest
1.47×
Brixday Party
$18K–$29K
Unit Traj.
—
Rev Spread
—
Payback
—
Net Growth
—
Survival
—
Turnover
—
Saturation
—
Litig/100
—
Royalty+Ad
8% + 1%
4yr Units
—
Rev/Invest
—
Chef It Up!
Unit Traj.
—
Rev Spread
—
Payback
—
Net Growth
—
Survival
—
Turnover
—
Saturation
—
Litig/100
—
Royalty+Ad
6%
4yr Units
—
Rev/Invest
—