SureStay Hotel by Best Western

$SHBWF500 #501
CategoryLodging
SubcategoryLodging
Locations210
Franchisee Count236
Franchise Fee$0
Item 7 Low$4,897,595
Item 7 Midpoint$6,090,920
Item 7 High$7,284,245
Royalty Fees4% of Gross Rooms Revenue for SureStay Hotel by Best Western®, SureStay Plus Hotel by Best Western® and SureStay Studio by Best WesternSM.
Ad / Brand Fund24%
Sold Not Open
ParentBest Western International, Inc.
Founded2016
Completeness34/34 (100%)
Years in Business68
Began Franchising2016
HQPhoenix, AZ
Executives16
LinksWeb
Main Phone
Email
FDD IssuedApril 25, 2022
Last UpdatedJul 26, 2026
FDD2022 🔒
Franchisor

SureStay, Inc. offers franchises for the construction or conversion of hotels to operate as System Hotels under the SureStay Hotel by Best Western, SureStay Plus Hotel by Best Western, SureStay Studio by Best Western, or SureStay Collection by Best Western brands, providing a hotel system consisting of marks, standards, reservation services, marketing programs, training, and inspection services.

You are required to license the System’s PMS (currently AutoClerk Cloud PMS or AutoClerk PMS) and pay an installation fee of $995, along with ongoing support fees. You must also acquire specific computer and guest equipment, including high-speed internet equipment costing approximately $21,000 to $50,000 depending on the hotel size.

SureStay, Inc. offers franchises for the construction or conversion of hotels to operate as System Hotels under the SureStay Hotel by Best Western, SureStay Plus Hotel by Best Western, SureStay Studio by Best Western, or SureStay Collection by Best Western brands, providing a hotel system consisting of marks, standards, reservation services, marketing programs, training, and inspection services.

Read SureStay Hotel by Best Western’s complete April 25, 2022 Franchise Disclosure Document. Founder level — $19/mo — also unlocks Item 19 revenue, financial strength and unit trajectory across all 3,860 brands on FranDeals.

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