Trua Senior Living Locators

$TSLLF500 #501
CategoryServices
SubcategorySenior Relocation/Transition Services
Founded2019
Completeness29/34 (85%)
Years in Business6
Began FranchisingJuly 26, 2023
HQFort Mitchell, KY
Executives2
LinksWeb
Main Phone859-547-8925
FDD IssuedFebruary 10, 2026
Last UpdatedMay 20, 2026
FDD2024 🔒
Franchisor

Senior Living Locators Franchising, LLC operates the Trua Senior Living Locators franchise system, licensing franchisees to develop and operate senior living placement service businesses that provide one-on-one consultations, comprehensive assessments, personalized tours, and related services to senior citizens, their families, and individuals in need of assisted living services.

Senior Living Locators Franchising, LLC is a Kentucky limited liability company established on July 5, 2023. It is owned by its affiliate, Senior Living Locators, LLC, which operates a similar business. Key executives include CEO Matt Staley and COO Audrey Staley.

Senior Living Locators Franchising, LLC operates the Trua Senior Living Locators franchise system, licensing franchisees to develop and operate senior living placement service businesses that provide one-on-one consultations, comprehensive assessments, personalized tours, and related services to senior citizens, their families, and individuals in need of assisted living services.

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Inside the full scorecard
FranDeals Score
34-box data-completeness and quality rating
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Franchisee Health Score
Operator-side financial health signal
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Fees & Investment
Franchise fee, royalty, total startup cost (Items 5–7)
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Financial Strength & Stability
Current ratio, debt/equity, ROE, margins (Item 21)
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Item 19 — Financial Performance
Average unit revenue, revenue spread, payback
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Unit Count & Growth
Systemwide units and multi-year growth (Item 20)
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Outlet Trajectory
Openings, closures, survival & turnover rates
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Executive Team
Officers and directors (Item 2)
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Franchisee Roster
Current and former franchisee operators
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Litigation & Disclosures
Item 3 legal matters, Item 4 bankruptcy
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News & Peer Comparison
Recent signals and category benchmarks
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