urSwim

$URSWF500 #501
CategoryChildren's Businesses
SubcategorySwimming Lessons
ParentHG5 Ventures, LLC
Founded2011
Completeness26/34 (76%)
Years in Business14
Began FranchisingApril 2023
HQPatchogue, NY
Executives2
LinksWeb
Main Phone844-487-7946
FDD IssuedApril 29, 2025
Last UpdatedMay 20, 2026
FDDs2025 · 2022 🔒
Franchisor

URSWIM Franchise, LLC operates a mobile business franchise system that provides families and businesses with on-site swim instruction programs offering private and group lessons, water safety education, lifeguard staffing, pool management services, and related products and services.

URSWIM Franchise, LLC is a New York Limited Liability Company founded in 2021, wholly owned by HG5 Ventures, LLC. CEO Marina Mentzel leads the company, supported by a team including COO Brenna Dowd.

URSWIM Franchise, LLC operates a mobile business franchise system that provides families and businesses with on-site swim instruction programs offering private and group lessons, water safety education, lifeguard staffing, pool management services, and related products and services.

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Inside the full scorecard
FranDeals Score
34-box data-completeness and quality rating
🔒 Founder
Franchisee Health Score
Operator-side financial health signal
🔒 Founder
Fees & Investment
Franchise fee, royalty, total startup cost (Items 5–7)
🔒 Founder
Financial Strength & Stability
Current ratio, debt/equity, ROE, margins (Item 21)
🔒 Founder
Item 19 — Financial Performance
Average unit revenue, revenue spread, payback
🔒 Founder
Unit Count & Growth
Systemwide units and multi-year growth (Item 20)
🔒 Founder
Outlet Trajectory
Openings, closures, survival & turnover rates
🔒 Founder
Executive Team
Officers and directors (Item 2)
🔒 Founder
Franchisee Roster
Current and former franchisee operators
🔒 Founder
Litigation & Disclosures
Item 3 legal matters, Item 4 bankruptcy
🔒 Founder
News & Peer Comparison
Recent signals and category benchmarks
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