Wahlburgers

$WHLBF500 #501
CategoryFood: Quick-Service Restaurants
SubcategoryHamburgers
ParentNative Source Restaurant Group, LLC
Founded2011
Completeness26/34 (76%)
Years in Business14
Began FranchisingAugust 2014
HQManistee, MI
Executives2
Links
Main Phone
Email
FDD IssuedApril 28, 2023
Last UpdatedMay 20, 2026
FDDs2025 · 2022 🔒
Franchisor

Wahlburgers Restaurants are burger-oriented restaurants, featuring décor elements that emphasize the connection to the celebrity Wahlberg family, primarily well-known actor/producer/artists Mark and Donnie, along with their chef brother Paul.

Wahlburgers Franchising LLC is a Massachusetts limited liability company, co-owned by NativeWahl LLC, which operates under a Master Franchise Agreement. Key executives include CEO John C. Fuller and COO James A. Smith Jr.

Wahlburgers Restaurants are burger-oriented restaurants, featuring décor elements that emphasize the connection to the celebrity Wahlberg family, primarily well-known actor/producer/artists Mark and Donnie, along with their chef brother Paul.

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Inside the full scorecard
FranDeals Score
34-box data-completeness and quality rating
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Franchisee Health Score
Operator-side financial health signal
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Fees & Investment
Franchise fee, royalty, total startup cost (Items 5–7)
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Financial Strength & Stability
Current ratio, debt/equity, ROE, margins (Item 21)
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Item 19 — Financial Performance
Average unit revenue, revenue spread, payback
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Unit Count & Growth
Systemwide units and multi-year growth (Item 20)
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Outlet Trajectory
Openings, closures, survival & turnover rates
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Executive Team
Officers and directors (Item 2)
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Franchisee Roster
Current and former franchisee operators
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Litigation & Disclosures
Item 3 legal matters, Item 4 bankruptcy
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News & Peer Comparison
Recent signals and category benchmarks
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