WOOPS!

$WPSXF500 #501
CategoryFood: Quick-Service Restaurants
SubcategoryBaked Goods: Cookies
Founded2012
Completeness19/34 (56%)
Years in Business13
Began FranchisingMay 14, 2015
HQNew York, NY
Executives4
Links
Main Phone
Email
FDD IssuedApril 8, 2026
Last UpdatedMay 20, 2026
FDDs2026 · 2025 · 2021 🔒
Franchisor

WOOPS! Franchise, LLC grants franchises for the right to operate a luxury gifting products and services business offering French-style macaron pastries, luxury confections, cookies, and baked goods, as well as associated retail sales of such products along with sandwiches, beverages, and merchandise under the WOOPS! Marks. The franchisor offers three outlet models: WOOPS! Mobile Business, WOOPS! Boutique, and WOOPS! Bake Shop.

WOOPS! Franchise, LLC grants franchises for the right to operate a luxury gifting products and services business offering French-style macaron pastries, luxury confections, cookies, and baked goods, as well as associated retail sales of such products along with sandwiches, beverages, and merchandise under the WOOPS! Marks. The franchisor offers three outlet models: WOOPS! Mobile Business, WOOPS! Boutique, and WOOPS! Bake Shop.

Founder Level · $19/mo

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Inside the full scorecard
FranDeals Score
34-box data-completeness and quality rating
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Franchisee Health Score
Operator-side financial health signal
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Fees & Investment
Franchise fee, royalty, total startup cost (Items 5–7)
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Financial Strength & Stability
Current ratio, debt/equity, ROE, margins (Item 21)
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Item 19 — Financial Performance
Average unit revenue, revenue spread, payback
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Unit Count & Growth
Systemwide units and multi-year growth (Item 20)
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Outlet Trajectory
Openings, closures, survival & turnover rates
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Executive Team
Officers and directors (Item 2)
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Franchisee Roster
Current and former franchisee operators
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Litigation & Disclosures
Item 3 legal matters, Item 4 bankruptcy
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News & Peer Comparison
Recent signals and category benchmarks
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